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by Nikki Griggs, Online Marketing Manager, Robert Half
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10 Marketing Influencers To Follow In 2015

How can marketers stay ahead of the curve? By prioritizing industry education, you can keep ahead of the competition by being up-to-date on forthcoming trends. This can be as simple as setting up Google Alerts, subscribing to blogs, or following these 10 marketing influencers:

1. Ann Handley

Ann Handley is the chief content creator of MarketingProfs. With over 14 years of creating and managing digital content, Ann is an expert in her field. Follow her on Twitter at @MarketingProfs.

2. Belle Beth Cooper

Belle Beth Cooper is an up-and-comer in the content marketing and social media space. As the first content creator for Buffer, she has incredible insight on social media, business, and productivity. Follow her on Twitter at @BelleBCooper.

3. Jeff Bullas

Jeff Bullas is a blogger, writer, strategist, and speaker on social media, content marketing, and digital marketing. With over 4 million readers, read Jeff’s blog at JeffBullas.com or follow him on Twitter at @jeffbullas.

4. Jennifer Abernethy

On a mission to change the voice of social, Jennifer Abernethy has trained and mentored thousands of entrepreneurs. Jennifer is the two-time author of the Complete Idiot’s Guide to Social Media Marketing. Follow her on Twitter at @thesaleslounge.

5. Matt Heinz

Matt Heinz brings more than 15 years of marketing, business development, and sales experience. As the president of Heinz Marketing, Matt is a well-known authority in B2B marketing. Follow him on Twitter at @HeinzMarketing.

6. Rohit Bhargova

Rohit Bhargova is a marketing expert dedicated to bringing more humanity back to business. As the author of the Influential Marketing Blog, Rohit shares his thoughts on marketing, advertising, and public relations. Follow him on Twitter at @RohitBhargava.

7. John Jantsch

John Jantsch has been called the “World’s Most Practical Small Business Expert.” As the creator of Duct Tape Marketing, John consistently provides real-world, proven small business marketing ideas. Follow him on Twitter at @ducttape.

8. Heidi Cohen

Heidi Cohen is the president of Riverside Marketing Strategies. With over 20 years of experience, Heidi has obtained deep experience in direct and digital marketing. Follow her on Twitter at @heidicohen.

9. Danny Sullivan

Danny Sullivan is a widely cited authority on search engines and search marketing issues covering the space since 1996. Danny is the founding editor of Search Engine Land. Follow him on Twitter at @dannysullivan.

10. Seth Godin

Seth Godin is the best-selling author of 17 books. As the pioneer of numerous online marketing techniques, learn from Seth by reading his blog. Follow him on Twitter at @ThisIsSethsBlog.

Is there an influencer missing from the list? Let us know if the comments!

2 Comments
Author Nikki Griggs, Online Marketing Manager, Robert Half

  • Your journey to sky-high growth starts here.

    Subscribe to join a savvy crew of journey marketers and learn the latest trends, tactics, and tools.

    • Wow, thanks so much for including me in such great company. Honored. Happy Holidays guys, here’s to an exciting and successful New Year!

    • Nikki

      Hi Matt! We really enjoy following your marketing insight and can’t wait to see what you will share in 2015. Happy New Year!

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