How The Equality Campaign Used Autopilot to Get People to Vote ‘YES’ on Gay Marriage in Australia
Today is a great day for Australia as millions of voters said YES to marriage equality. While it will still take a little longer for the vote to become law, this is a huge milestone for everyone who voted and campaigned.
The Equality Campaign—the team behind the effort to win marriage equality for all Australians—used Autopilot to encourage people to vote through a series of timely emails and SMS messages. We’re incredibly proud to have played a small part in helping millions vote YES.
To celebrate The Equality Campaign’s accomplishments, we’ve created a short video in an attempt to capture this moment in time:
We’re proud to be involved in this historical event. Congratulations to Australia and the team at The Equality Campaign!