Author

by Brian Sun, Senior Manager, Content Marketing, Autopilot
FOLLOW AUTOPILOT

Score More Customers With This Digital Marketing Journey (Webinar Recap)

Today’s webinar, “How to Build a Customer Journey from Awareness to Close,” featured a mix of marketing minds: Instapage CEO Tyson Quick, Autopilot CEO Mike Sharkey, Autopilot CMO Guy Marion and Autopilot Demand Generation Manager Anne Fleshman.

The crew shares hard-learned hacks and tactics that Instapage and Autopilot use to grow faster – that you can apply to your business today. Watch the replay here:

In this webinar, you’ll learn:

  • A proven method to attract, retarget and convert customers quickly
  • How to build a huge retargeting funnel through low-cost ad channels
  • The role of free, high-quality content to build trust with visitors
  • How to “boost” your content using Facebook ads
  • A secret sauce tactic to double landing page signups
  • The anatomy of a “Minimum Viable Page” to grow conversions
  • How to turn visitors into leads with targeted landing pages
  • Landing page best practices from years of research and testing
  • What to do to nurture leads to a sale, automatically
  • The key metrics to measure through every stage of the Digital Marketing Journey

The slide deck

Tweetable Takeaways

 

 

 

What were your takeaways from the webinar? How are you using behavior-based marketing in your company? Let us know in the comments.

5 Comments
Author Brian Sun, Senior Manager, Content Marketing, Autopilot

  • Your journey to sky-high growth starts here.

    Subscribe to join a savvy crew of journey marketers and learn the latest trends, tactics, and tools.

    • Wai Ho Wong

      I couldn’t access the video as it blocked from Malaysia : (

      • Hi Wai, the video should be fixed now. Let me know if you have any problems viewing. Thanks!

    • Tyson_Q

      Confirmed. The video is also blocked in the U.S.?

      • Caleb

        Blocked here in Texas.

    More from Marketing
    Building Your Content Vault

    Building Your Content Vault

    Automating lead nurturing and the customer journey requires content – blog posts, customer stories, emails, infographics, and more. If there’s  …

    How The Hustle’s Brand Ambassador Program Attracted 300K Email Subscribers

    How The Hustle’s Brand Ambassador Program Attracted 300K Email Subscribers

    Are you looking to launch a brand ambassador program for your company? The Hustle—an email newsletter for savvy forward thinkers  …

    How Guides Help Launch Better Marketing Journeys

    How Guides Help Launch Better Marketing Journeys

    When I first heard of marketing automation I didn’t have a clue what it is was or how it could  …