Case Studies,Marketing
How Habit Nest Made $6,251 Within 48 Hours of Launching Their Shopify Store

Habit Nest is the team behind the Morning Sidekick Journal, a resource that helps people get laser focused on morning productivity in just 3 minutes a … Read More

user-retention-strategies-to-grow-customer-lifetime-value
Marketing
5 User Retention Strategies to Grow Customer Lifetime Value

User retention is the act of getting members to use your product in such a way that it becomes habitual. If you retain them, then they … Read More

Weed out junk leads
Marketing
Win More Qualified Leads by Weeding Out the Junk

Are you getting free trial signups for your SaaS product, but they’re not buying? What about content downloaders who seem promising, but never engage with sales? … Read More

Differences between B2B and B2C marketers
Marketing
5 Key Differences Between B2B and B2C Marketers

Recently, we surveyed more than 500 marketing decision makers to find out where marketers were investing, winning, and failing. Along the way, we discovered 5 intriguing … Read More

A Brief History of Email Marketing
Marketing
A Brief History of Email Marketing

Today’s guest post is from EmailMonks, an email design and HTML coding company. Whenever the teenager within me thinks of email, the 2004 novel “Where Rainbows … Read More

clair-byrd-invision
Marketing
InVision’s Clair Byrd on Approaching Marketing Like a Chef

Clair Byrd is InVision’s Director of Content Marketing. She’s developed and scaled the company’s programs to consistently net 75,000 new leads per month, 4,300 new users … Read More

shopping-cart-abandonment
Marketing
5 Abandoned Cart Email Examples to Emulate

Up to 75% of shoppers abandon their carts before purchasing. That, my friend, is a high number. The good news is that you have simple, effective … Read More

2016-marketing
Marketing
Our 16 Favorite Marketing Articles From 2016

We’ve kept our eye out all year for the best marketing articles of 2016. After looking through our lengthy list of candidates, some internal deliberation, and … Read More

seo
Marketing
How to Choose SEO Keywords for Every Stage of the Funnel

A slew of zoo animals have shaped SEO over the past few years. But the overall goal has stayed the same: to deliver the best results … Read More

Change score action
Marketing,Product
More Ways to Drive Qualified Leads in Autopilot: Introducing the Change Score Action

Recently Autopilot rolled out the new “Change Score” action. For the first time, you can easily increase or decrease any field by a specified amount, in order … Read More

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