The real emails I send to win guest bloggers
Marketing
The Real Emails I Send to Win Guest Bloggers (Like Buffer’s Kevan Lee)

I’ve emailed almost 100 potential guest contributors for the Autopilot blog. The gamut of responses I’ve received include: The resounding “Yes, I would love to!!” The … Read More

Content promotion tips
Marketing
11 Content Promotion Tips From 11 Heavy Hitters

Our team recently tuned into the Content Promotion Summit to learn from the best of the best. Here’s what we took away from the event. 1. … Read More

The Goods From Marketo’s First Sales Hire (AKA Autopilot’s New VP of Sales)
Company
A Decade’s Worth of Insights From Marketo’s First Sales Hire (AKA Autopilot’s New VP of Sales)

We’re happy to announce that Scott Edmonds is Autopilot’s new VP of sales. He’s a veteran of the marketing automation space, was employee #10 at Marketo, … Read More

Location Based Marketing Tips
Marketing
6 Location-Based Marketing Tips to Sell Out Your Next Event

Location-based marketing is a strategic way to reach your contacts in a particular geographic area. Say you’re hosting upcoming workshops on the West coast, but your … Read More

Digging Into Lowe’s Personalized Marketing Campaign
Marketing
Digging Into Lowe’s Personalized Marketing Campaign

Personalized marketing is what consumers want. An Autopilot study found that 72% of people are frustrated with generic marketing that doesn’t relate to their interests or past … Read More

Repurposing content
Marketing
Turn This Into That: Repurposing Content to Multiply Your Traffic, Leads, and Sales

Content creation is hard work. Anyone who tells you otherwise is either lying, or hasn’t done it before. Researching, drafting, editing, designing, and publishing is a … Read More

Marketing
21 Insightful Multi-Channel Marketing Statistics

If you’re killing it in one channel, imagine how your results could compound with a seamless customer experience across multiple channels. Actually, there’s no need to imagine, … Read More

Content chemistry
Marketing
Content Chemistry, and the Strategy That Takes Marketers From Good to Great

Andy Crestodina is the author of Content Chemistry: An Illustrated Handbook for Content Marketing. Over the past 15 years, he’s provided web strategy advice to over … Read More

Case Studies
Meet Australia’s Fastest Growing Online Pet Shop (and See How They’re Doing It)

Pet Circle is Australia’s largest online pet shop. The company sells more than 5,000 products, employs about 40 people, has raised $5.5M in capital to date, … Read More

One thousand dollars
Marketing
Content Marketing That Made Me Drop $1,000

I pulled out my credit card. I was about to drop $1,000 on a course to learn how to freelance. It was the first-time I was … Read More

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